I recently completed a graphic identity package for a local Dental practice. The package included custom logo design, business cards, letterhead and envelopes. Does your business communicate effectively?

Graphic identity and Style are the ways in which we communicate to the public. Graphic Identity involves the images we show the public through logos, typefaces, colors, stationery, and more. Graphics are a visual vehicle that breeds familiarity with an organization.
Style is the way we speak to the public through written words. Like graphic identity, words conjure images and by using correct terminology and good grammar—the components of style—we can project a positive image of our business to the public.

I've created a new service for businesses that don't have time or can't afford in-house staff to keep their website current and search engine friendly.

For a monthly fee, you can sign up for a Website Management Plan that fits your needs and budget. No contract, just month to month.

Services can include image/graphics creation, editing; copywriting and text editing; page creation; search engine optimization; W3C compliance; link building, social networking, etc.

Call or E-mail to discuss a plan that's right for you.

I am pleased to announce the design of a new Blog all about Pizza, A Good Piece. The Blog chronicles my passion for hand-crafted, gourmet pizza which picks up in 2005 when I moved to San Luis Obispo.

Check out the latest Banner AD I designed for Snout-A-Pig at Celebrity Nation

Recently completed the new shopping cart for Mo's Smokehouse BBQ! at:http://www.mosbbq.com. All Netsmith carts feature SSL and integrate with Authorize.Net for a reliable, safe, secure shopping experience online.

Netsmith is pleased to announce the launch of the new Cayucos Candy Counter website and eCommerce shoppping cart at:

http://www.cayucoscandycounter.com

The website features historical, nostalgic information on Cayucos as well as an eCommerce shopping cart where you may purchase individual and bulk candies, chocolates, fudge, jelly beans, etc.

In collaboration with Netsmith, slographicarts can design html eMail templates for use in your company's eMail marketing campaigns.

Don't have an eMail campaign established?
We can integrate an eMail marketing system into the backend of your website giving you the ability to add, edit, delete subscribers in addition to selecting which subscribers receive your eMails or newsletters. Our interface allows you to type your email content and add images without needing to know any html or programming languages. Contact us for more information or a live demonstration.

Just launched Spike's Pub website. http://www.spikespub.com. Website features custom backend management system designed in ASP Classic allowing our client to add Events, Subscibers and the ability to create and send an Email marketing campaign to its subscribers based on user selected preferences. Spike's offers over 40 beers from around the world in addition to a wealth of beer knowledge including food -beer pairings. Drink it!

Just launched Instinct Night Club website. http://www.nightclubinstinct.com. Website features custom backend management system designed in ASP Classic.

Bryan Bowers of SLO Graphic Arts donated both the design of the logo we use daily and this new banner.Special thanks to Ken Pettit of BIG Images for donating the printing of the banner!

Read More "Bike Kitchen"

KISS - Keep It Short and Sweet.

 When deciding on a domain name for your business, keep it short and sweet. Too often I see superlongnamesicantremember.com and the email addresses become even longer. I know I don't want to type that much and the longer it is the more difficult it is to remember.
 

Search Engine Optimization is a hot topic. What you need to know is that Search Engines change their algorithms constantly so it is difficult to guarantee results. Make sure your site has: META tags, Title tags, ALT tags, Relevant keywords to your content and vice versa.

Fonts are critical to successful design and branding. They should be a major consideration for companies looking to identify and differentiate themselves from the competition. If you are looking to retool your company identity, start with a font search. I recommend browsing dafont.com, well I recommend contacting slographicarts first but if you want to get a head start, try dafont.com.