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New offerings in the form of Hot beverages like tea and coffee, mini pizzas (flatbread). What happened to the juice? I suppose they are trying to keep business flowing in the Winter months but this form of line extension is likely to fail. How many of us go there for the unappetizing pretzels and other baked goods? They should know by now that their baked goods offerings are a loss. They are known for fruit juice smoothies, not coffee.

I am a big fan of Jamba Juice for what it is known for, smoothies. And unless Jamba Juice is going to change it’s name to Jamba, it should drop the coffee, the tea, the baked goods and flatbreads, the pre-made sandwiches, the non-juice products, etc. etc. and go back to it’s roots, Juice.

In the Winter months, instead of non-juice items like coffee and tea, offer just juice instead of frozen smoothies. Why not introduce juice concoctions from vegetables? or spirulina or other superfood juice blends?

Jamba, please bring back the Juice.

This is a pretty subtle, basic sample of my skills but I thought I’d share it to illustrate the beauty in simplicity. Give me a call if you have photos you need to edit whether it’s separating people or objects from backgrounds or color, sepia, black & white modifications.